Why Pay Attention to the Cost of Fear in your Organization?

Ladies and Gentlemen

It is a non-debatable fact that Fear is interrupting and costing American organizations and individuals billions of dollars in wellness and production loss. These Fear based responses have resulted in safety accidents, risk-aversion, indecisiveness, a misdirected focus, an attitude of blame, lack of awareness, service, and effectiveness which results in a culture of separation, dissatisfaction, increased stress and a loss in time and money.

When humans are filled with fear and stress, deals tumble, humans fumble and projects crumble. No magic pill or wand exists to fix these human complexities.Human factors such as fear are not solved by quantifying numbers. To unravel fear courageous action must be applied to dive deeper inside the organization past all facades to identify the root cause of the problem. Once identified, an opportunity to direct change can take place.

The main key to significant change is to learn to let go of fear. We are meant to thrive instead of only survive. We cannot return back to start a new beginning, yet we can start today and create a new ending. In doing so, organizations improve their profitability, effectiveness, efficiencies, safety performance, quality, customer satisfaction, cultural cohesion and wellness.

It takes a daily practice of courage and paying attention to replace unproductive practices with new productive behaviors. The new behavior absolutely needs to be aligned with the organizations identity, values, vision and mission to be beneficial; otherwise new direction will be a constant struggle.

Strategic Organizational Change and Adaptation is an ongoing daily evolution. Yet too often the daily practice is forgotten. Fear, managing stress and optimal human effectiveness in most organizations has been an ongoing challenge for all layers of leadership, management and human resource professionals.

John Kotter, who is an industry expert in leading change, has written many publications on explaining why many change efforts fail. Kotter states the first mistake organizations make is failing to establish a sense of urgency. Most organizations have acted latent with fear and other human factor difficulties and have failed to create a sense of urgency to address the cost of fear. I am inviting you to be different, to be the exception. Fear is a real COST that affects wellness, time, safety, productivity and the bottom-line. It is time to develop genuine courage and the power to STOP FEAR guiding you and the organization. The time is now to Master Fear.

On Tuesday January 19, 2010, you are invited to an online training series titled, “How to Master Fear in Challenging Times”. My approach is unique and is a highly practical perspective on how to strategize past Fear. You will depart the training with easy concepts to apply immediately to your conditions.

Questions: What is social health and advocacy worth? What are you worth? What is your Human Capital Worth?

For product details and value-added benefits: http://cli.gs/JWLX2

Remember your participation counts: http://cli.gs/JWLX2

Thank you.

In Genuineness,

Christine M. West, PhD-C

TheBusinessMD